CX Measurement has come a long way in the past decade – making it simpler to collect and analyze experience feedback.
CX leaders are turning to Big-Data driven CX programs that integrate feedback data with transactional data – to assign financial value to actions their companies can take to improve customer experiences and drive sales.
In this e-Book, you’ll learn how leading CX programs are integrating sales data, location data, and other operational metrics to make CX insights more actionable at every level of the organization.
